Role of proactive behavior in entrepreneurial alertness: A mediating role of dynamic capabilities

The role of entrepreneurial alertness has been increasing to cope with the current fiercely competitive market. Entrepreneurial enables companies benefit from unseized opportunities and gain a advantage. Therefore, study explores proactive behavior in enhancing organizations through mediating dynamic capabilities. focuses on Iraqi telecommunication market because intense competition between three major telecom companies. Data were collected 5-point Likert-scale questionnaire distributed among employees mobile telecommunications Iraq. sample aimed cover different levels business hierarchy particular focus leading positions. it included 299 members boards directors, branch managers, department heads, chief supervisors (middle managers). Structural equation modeling (SEM) was used analyze responses. Results revealed positive effect adopting (e.g., problem prevention, innovation, holding responsibilities) scanning, searching for, evaluating opportunities). results also approved capabilities relationship alertness. governmental enterprises are recommended sensing, learning, integrating, coordinating capabilities) maximize influence and, accordingly, improve prediction production risks threats.